NextGen Marketing Group

Zandergraphics started working with the NextGen Marketing Group in 2004 and performed several website redesigns over nearly a decade of association. Projects including an ongoing relationship as an on-request webmaster for the NextGen site, developed a number of Flash-based online brochures, websites, and print materials for NextGen and its clients.

Site features:

  • Joomla CMS base with custom template.
  • Informational sections for product and service descriptions and staff biographies.
  • Online brochure with video showcasing products, services, and experience.
  • Networking features for marketing professionals including member login area with file storage and newsletter.
  • Integrated online teleconferencing and video presentations.
  • Incentive based targeted marketing contact forms for gathering contact details.
  • SEO & social media integration (Facebook, Twitter)

Services provided:

  • Site content maintenance including reviewing and formatting submissions from members.
  • Maintenance of member database, contact details, email accounts, and login credentials.
  • Coordination with NextGen staff to coordinate publishing of time-sensitive news articles and announcements.
  • Conference with staff and clients for discussing project proposals and marketing plans.
  • In-depth search engine optimization and performance analytics.
  • Prepress design and production of printed materials including brochures, business cards, and letterhead.
  • NextGen staff email and tech support including mobile client setup.

This site is still live at: http://www.nextgenmktg.com as of February 2014 however the design is no longer anything we would associate with. Some of the content and images are elements that we helped develop but the CMS has been abandoned in favor of a more primitave structure.

Project screenshots: